LiveSurvey and Senso AI Launch AI-Powered Survey Insight Platform for Credit Unions

[Salem, OR; 4/3/25] – LiveSurvey, a leader in real-time feedback collection, has partnered with Senso AI, an innovator in AI-powered conversational intelligence, to help credit unions transform member feedback into immediate, meaningful action. For years, credit unions have collected surveys and call center data without a fast, effective way to translate that information into service improvements. Additionally, siloed data makes it difficult to identify performance trends across branches, or employees. With this new partnership, credit unions can now act on insights in real-time—resolving issues faster, identifying service gaps, and strengthening member relationships.

The combined solution uses LiveSurvey’s real-time feedback collection and Senso AI’s advanced sentiment analysis to help teams move from raw data to clear, prioritized actions. Through a single dashboard, credit unions can now:

●       Surface up member needs and pain points instantly

●       Get actionable insights to improve member experience and optimize operational efficiency

●       Track performance across branches and member service reps (MSRs)

●       Uncover trends in member sentiment

●       Replace data overload with AI-powered recommendations

With LiveSurvey’s ability to collect real-time member feedback and Senso AI’s advanced sentiment analysis, credit unions can now act on insights immediately. This means less time spent on manual analysis and more time improving member experience.

“Our goal has always been to help credit unions not only gather feedback but also make sense of it in a way that drives real change,” said David Deckellmann, CEO at LiveSurvey. “By partnering with Senso AI, we’re giving credit unions the ability to move beyond data collection and take immediate, informed action.”

Senso AI’s proprietary AI technology enhances LiveSurvey’s platform by providing deep sentiment categorization, allowing credit unions to track historical trends and compare performance over time. Credit unions will be able to identify issues at specific branches, assess service quality at the employee level, and optimize product offerings based on real-time feedback.

Early adopters like Maps Credit Union are already seeing results. By analyzing member feedback, they’ve uncovered new opportunities to improve service, reduce friction in member interactions, and strengthen relationships through a more responsive, personalized approach.

“As the world prepares for an agent-first internet, the voice of the member sits at the center of the credit union movement,” said Saroop Bharwani, CEO at Senso.  “Senso strives to provide the industry with tools which enable high-quality conversational experiences which delight members and empower their communities.”

This partnership marks a new chapter in member experience management—one where feedback isn’t just collected, it’s transformed into results.

For more information about how this partnership can transform your credit union, visit LiveSurvey.com. 

About LiveSurvey

LiveSurvey is a real-time member experience platform built exclusively for credit unions, designed to capture instant feedback through automated surveys triggered by key interactions like loan applications or branch visits. With live dashboards, generative AI sentiment analysis, and journey mapping, LiveSurvey delivers actionable insights that help credit unions enhance service and member satisfaction. Based in Salem, Oregon and 100% credit union-owned, LiveSurvey is trusted by institutions nationwide and committed to making advanced technology accessible to all credit unions.

About Senso AI

Since 2017, Senso AI has been at the forefront of artificial intelligence and supporting financial institutions and other organizations of all sizes. Senso helps optimize your existing knowledge and content so you can launch, test and monitor AI conversational experiences for superior outcomes.